We dig
A long first call. Not a discovery call, not a pitch. I ask uncomfortable questions about your health, your marriage, your money, and how you spend a Tuesday, and I take notes.
One to one
The books are general. You are not.
A book has to guess at which five you are making. Sitting across from you, I do not have to guess.
This is an audit, not a program. I am not going to hand you my framework and tell you to apply it. We go through your actual life, in detail, and I tell you the five things I can see that you cannot. Then we fix them.
I do this with a small number of people at a time, because it only works if I can hold your whole situation in my head between calls. When it is full, it is full.
A long first call. Not a discovery call, not a pitch. I ask uncomfortable questions about your health, your marriage, your money, and how you spend a Tuesday, and I take notes.
You get your five in writing. Named specifically, with what each one is costing you and what to do about it. Yours to keep whether or not we work together after that.
Regular calls to actually change the five things, because knowing them changes nothing on its own. This is the part most people skip and it is the only part that matters.
The point is to end. If you still need me in three years I have failed at this.
Apply
Write it plainly. I read every one of these myself and I reply to the ones I think I can actually help. If I am not the right person I will say so.